Swimwear that feels like it was made to fit you.

FEEL GUD, LOOK GUD, DO GUD

"Luxe materials, flattering cuts and sustainable to its core, GUD Swim is the new bikini brand taking Australia by storm"

1 5
View all

YOUR NEW FAVOURITE BIKINIS

GUD Swim is all about making swimwear simple.

Classic, timeless bikinis that you won't just wear this summer, you'll wear them every summer.

A sustainable swimwear brand that doesn't cut corners. Based on the East Coast of Australia.

1 4

@GUDSWIM

Use #GUDSwim to show us your GUD summer

Let customers speak for us

from 25 reviews
L O V E

Beautiful material and amazing customer service!

Amy
Molly Film - Knot Bandeau Bikini Top
Obbbsessed with the citrus colour

This citrus colour is insane, it looks so good with a tan

Grace Nguyen
Scarlet Citrus Ribbed - Tie Side Bikini Bottoms
Love love love the ribbed

The ribbed material is super comfy and looks great. Love them!! Ribbed material stretches a bit when wet, so if you're between sizes you can size down!

Freya Wilson
Sophie Citrus Ribbed - Triangle Bikini Top
New favourite bottoms

Just grabbed the Bea bikini bottoms in citrus, and honestly, they're everything. The high leg cut - obsessed.

Ella Harper
Bea Citrus Ribbed - Brazilian Bikini Bottoms
Adjustable bikini bottoms - YES

Love the adjustable hips. I got XS bottoms and they're perfect for tanning. Maybe size up if you're a bit more modest!

Daisy Thompson
Jazz Arabica - V Front Bikini Bottoms
Amazing!!

Obsessed! Feel so ‘gud’ wearing, amazing quality and fit

Shaniah Wiltshire
Bea Arabica - Brazilian Bikini Bottoms
Amazing fit!

Thank you so much for designing bikini bottoms like this! The adjustable sides are absolutely perfect… no more digging into the soft bits on my hips. I’m a size 12 and these bottoms are so flattering (and your sustainable packaging is a wonderful bonus)

Louise Baker
Jazz Spice Ribbed - V Front Bikini Bottoms
My FAVE bikini

Honestly, this is my go-to bikini now. Ordering another set right now!

Chloe Johnson
Courtney Citrus Ribbed - Ring Bandeau Bikini Top
Looove

Just got the Sophie Chestnut Ribbed Triangle Bikini Top and I'm obsessed! It's so hard to find a bikini that fits just right, but this one nails it. The cups are the perfect shape.

Ava Simmons
Scarlet Chestnut Ribbed - Tie Side Bikini Bottoms
FINALLY a nice and supportive triangle top!!!!

Absolutely no stresses when out and about swimming and tanning in my GUD. Legit barely need to re position etc - am obsessed and will be getting more colours !!

Beatrix Faulkner
Sophie, Black - Triangle Bikini Top
So flattering

Obsessed with this style. I’m a 32C, and got a S. Fits like a glove.

Lily Marni
Mae Film - Clip Front Bikini Top
LOVE this colour

Found GUD Swim on Instagram, will 100% be buying again. I love this bikini! I’m a C and I got a size S.

Lily Marni
Courtney Spice Ribbed - Ring Bandeau Bikini Top
Not bad!

I got the pink! In size L. Loooove the colour! I am a 12DD and could have gone up for more coverage, and it does loosen a little with wear but I will definitely repurchase again in other colours and styles!

Renee Scott
Courtney Spice Ribbed - Ring Bandeau Bikini Top
The perfect cheeky cut!

Obsessed with the colour, and the quality is amazing! Love the cut and the high waist

Laura V
Bea Citrus Ribbed - Brazilian Bikini Bottoms
Great brand

Wasn't sure how these would fit, so ordered one. Ordered two more straight away. Love them!

Isabella James
Mae Arabica - Clip Front Bikini Top

AUSSIE SWIMWEAR WITH A DIFFERENCE

Loved by beach babes across Australia, we are known for our classic bikini designs, that are the perfect blend of sexy and comfortable.

We were tired of swimwear brands charging a weeks rent for a single bikini, and pretending the whole thing was sustainable. We don't cut corners on quality, style, or sustainability, because we believe just like you, we can do it all.

Our Summer '23/'24 collection features I-T G-I-R-L colours and textures that everyone is after. Think Kendall Jenner high let bikini cuts, meets Margot Robbie classic swimwear style.